15+ years designing enterprise, fintech, and data-heavy platforms — turning high-risk workflows and dense operational systems into interfaces people can actually trust and act on.
“His expertise in translating product requirements and ideas into simplified workflows, high fidelity mockups, and prototypes is truly exceptional.”
I'm a Senior Product Designer with over 15 years designing digital products across fintech, enterprise platforms, logistics, and healthcare — environments where the workflows are dense, the stakes are high, and clarity isn't optional.
My work focuses on simplifying complex systems, improving usability in high-risk environments, and building UX strategy that ties directly to business outcomes. I work closely with product, engineering, and business teams to turn complexity into experiences that feel intuitive, scalable, and genuinely human.
Enterprise tools, dashboards, and workflows where clarity, speed, and error prevention are critical.
Onboarding, activation flows, and experience optimization that drive adoption and retention.
Designing interfaces that help teams understand, trust, and act on data.
Gaming Hardware · Embedded UX
Designed the cashless funding flow for IGT's casino service window, replacing a costly ATM trip with a few taps on the machine and lifting cashless usage by 20%.
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Healthcare Staffing · Mobile App
End-to-End
Redesigned the onboarding flow and core sections of a healthcare staffing app, fixing a high-drop-off registration process and lifting user registrations by 15%.
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Fintech · Mobile
End-to-End
Designed the onboarding and core banking experience for one of Mexico's fastest-growing digital banks, increasing customer retention by 20%.
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